Clarity Water Technologies

NEED:

Clarity Water Technologies was a boutique industrial water treatment company with stalling growth and an online presence that was not helping the company to grow

IDEA:

Create a complete Inbound Marketing strategy for Clarity that will attract new customers online and help to grow the company.  Focus on key industry terms that were under-served in Google to increase search rankings.

RESULT:

A complete website redesign focused on providing valuable offers to prospects including ebooks and video tutorials. Rolled out a comprehensive content marketing strategy and increased Clarity’s social media exposure.  Based on our SEO approach, Clarity was uniquely positioned to take advantage of changing market place conditions to greatly increase sales and growth.

GREYSTACK DELIVERABLES:

User Experience Design ,Content Strategy, Complete Site Development, Implemented Hubspot to architect and implement comprehensive marketing automation plans including workflows and email campaigns. Migrated Clarity blog to Hubspot and developed a content strategy to hit all the major keywords that Clarity’s customers were looking for online.